45,000 GREETING cards DONATED TO AMERICAN SOLDIERS
(Pictured: Salt Lake City Mayor, Ralph Becker, with wife and Operation Write Home
and We R Memory Keepers representatives)
We R Memory Keepers teams up with partners and over 50 retailers to collect over 45,000 cards
for United States Military Personnel
Salt Lake City – (August 18, 2011) We R Memory Keepers, a leading craft and hobby manufacturer in the United States, teamed up with Better Homes and Garden’s Scrapbooks Etc Magazine, Operation Write Home, Cruise & Crop and over 50 retailers across the United States to host a card making initiative called Operation We R Grateful that created over 45,000 cards for active duty members of the U.S. Armed Forces to use to write their friends and family.
When the campaign was launched in June, We R Memory Keepers reached out to its customers asking retailers to become “drop zones” and collect homemade blank cards for the troops. The troops will then use the cards to write since there aren’t usually stationary stores on the battlefront. Over 50 retailers scattered across America answered the call, and most hosted special “make and give” events where local crafters made hundreds and even thousands of cards in themes such as: thinking of you, thank you, love, birthday, holiday and get well.
On Wednesday, August 17, the last of the cards arrived at the We R Memory Keepers warehouse at which time the total count was 46,774! “This is the most cards any one campaign has generated – we are just so thrilled an appreciative to We R Memory Keepers for organizing it, and to the thousands of volunteers who made the cards. We know the service members and their families will be grateful as well,” says Sandy Allnock, President of Operation Write Home.
“It was very touching and inspiring to visit with our countries heroes and help them make cards for their brothers and sisters in arms,” says Andrew Hiller, President of We R Memory Keepers. “We R Memory Keepers is especially grateful to their partners, Craft it Forward and Cruise and Crop for their help in promoting the cause. We urge everyone in the crafting community to get involved with Operation Write Home to help make an even greater impact on the lives of the nation’s military and their families.”
(Pictured: Scrapbook Barn, Gilbert-AZ, representatives with over 600 cards)
(Pictured: A sample of cards from Stamp This Scrap That, Minocqua, WI)